Swivel Blog

In order to encourage strategic thinking and idea dissemination, Swivel TV Beta has been launched with the aim of sharing how others have approached entrepreneurship, finance, marketing and other major components of free enterprise.

There are many ways to engage in business, and the economics of business decisions are dissimilar from situation to situation. As a result, it’s important to apply the wisdom of others to your own operational context, based on the unique needs of your company.

Video clips range in length, ...

Swivel Retro—Originally posted Monday, March 31st, 2003, the following article written for Swivel eight years ago is about as relevant today as it was when first published. Leaders today must understand how to reduce costs and continue to innovate during economic uncertainty.

VANCOUVER—As the war on Iraq entered its third week, with business people everywhere watchful of the effects the mid-east conflict will create economically, chairman and CEO of Dell Computer Corporation, Michael Dell delivered an encouraging address to the Vancouver ...

As an entrepreneur, you surely know the difficulty of choosing a good name for your business, and today in many cases it is equally important to establish names and brands around individual products and services as well.

Even when you do come up with that zinger of a moniker, chances are someone has already snatched up the associated domain name, right? …Well, maybe not. Maybe the trick to it is approaching the problem by beginning not with the local business registration ...